“There wasn't any resource out there that enclosed everything from the easy way to teach your daughter to ride a bike, to training, nutrition and sportsmanship. I came to learn how sports are uniquely beneficial to girls in terms of their self-esteem, body image and educational performance. It really helped me with my personal girls and I'm hoping it is a good resource for moms and pops as well.” Hannah helps elders take a leading role in supporting their daughter's athletic interests, giving her the edge she needs to excel in life. A blue-ribbon committee formed by the President's Council on Physical Fitness and Sports released a study showing that high school girls who play sports are likely to improve grades in school, graduate, and have higher degrees of confidence and lower levels of depression. As little as 4 hours of exercise per week may reduce a teenage girl's risk of breast cancer by up to 60 percent.
In spite of the many benefits that come from athletics, adolescent girls are still not urged to take part in sports as much as boys are. She also anchors SportsCenter's coverage of marquee events, including Grand Slam tennis and the NBA Finals. In 2008, she set up BrainStormin ' Productions. Her first project, which she received The 2011 Gracie Award from the Alliance for Girls in Media for Major Producer Stories / Non-fiction, was “Unmatched,” the acclaimed documentary chronicling the contention between Chris Evert and Martina Navratilova. She produced the film for ESPN's “thirty for 30″ series. Storm also made the Hannah Storm Foundation in 2008, which raises awareness and provides treatment for children suffering from debilitating and disfiguring vascular birthmarks. The Hannah Storm Foundation is partners with the Vascular Blotch Institute of NY to assist patients with surgical costs and to affect change in the area of insurance protection.
Previously, Storm worked at CBS Stories, NBC Sports and CNN. Storm is on the Board of Consultants for espnW, the network's new initiative for women's programming.